Dec 12, 2022
2 minute read

How To Give Your Website Designer Useful Feedback

Did you hire an agency or freelancer to design your website, but you don't know how to respond to the initial mock-up they provided? When it comes to your website's design, communication is integral. Finding the right words to say can be challenging, especially if you're not a website designer or familiar with website design.

In this blog post, we'll show you some easy-to-follow tips and tricks to significantly sharpen your communication skills when conveying feedback to your web designer, even if you aren't a web design expert.

#1: Avoid Empty Words and Phrases

When providing design feedback to your website designer, specificity does wonders. One of the reasons why phrases like "I want to jazz it up" are confusing is because they could mean different things to two people.

Some people might interpret "jazz it up" as adding bright colors to the website, while others might envision an updated logo. To avoid ambiguity or confusion, clearly state what you want to change and how you want it changed.

If you want to bring more attention to your call-to-action, you might suggest, "I would like the 'Sign Up' button to be more prominent so that it stands out."

#2: Know What To Look For

One of the primary reasons clients find it hard to communicate their reviews is that they don't know what to look for in the design. Generally, you want to look at the following:

  • Navigation
  • Content
  • Font or typeface
  • Branding
  • Colors and contrasts
  • Whitespaces and alignment

Do you want an improved user experience? A sleeker navigation bar? Fonts that are easier to read? Knowing what to look for in a website design is essential as it allows you to provide specific and meaningful feedback.

#3: Think From Your Audience's Perspective

Sometimes, we are too fixated on our preferences that we forget to look at them from our audience's point of view. Is your website intuitive and easy to navigate? Does it make sense that users find what they need quickly?

The best way to better understand how your audience perceives the website is by asking someone unfamiliar with it to test it out. Ask them to operate the website and give their honest opinion on how they found the experience.

#4: Turn It Into a Discussion

Experienced website designers don't just put features in your website and combine random colors without a purpose. If there's anything you need help understanding about the design, feel free to ask.

It's crucial to approach this conversation with an open mind and remember that your website designer is the expert in this field. Be willing to discuss what you think could work better while being open to their expert insights and suggestions.

Final Thoughts

Giving helpful feedback to your website designer doesn't have to be complicated. Using the tips above, you can provide specific and meaningful critiques that are valuable for you and your web design team.

If you're looking for a trusted company for your website, look no further than Hierographx. We specialize in creating custom website designs tailored to meet your needs. We'll help bring your dream website to life.

Schedule a consultation with one of the top-rated web design companies in Michigan!

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Captivate your audience and enhance brand perception with our custom website design services, creating an unforgettable digital experience.

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