The ReLeaf Center

Built for Scale. Designed for Loyalty. Made for Dispensaries.

Services

Website, Custom Design, Development

Industry

Cannabis

The ReLeaf Center is a top-tier cannabis dispensary in Niles, Michigan, known for premium products, trusted guidance and a zero-judgment vibe.

Challenge

With a loyal following and foot traffic that keeps growing, ReLeaf needed a digital space that wasn’t just pretty, it had to work. From showcasing daily deals to reflecting their unique voice, the site needed to match their in-store experience without skipping a beat.

Goals

Translate the warmth and trust of their team into a digital-first brand experience
Create a backend system for fast, flexible updates—no tech team required
Showcase rotating promotions and community events front and center
Seamlessly connect rewards, menus, and loyalty tools without third-party clutter
Deliver a mobile-first experience built for fast scrolls and instant decisions

Process

Discover

Brainstorming Initial Research Stakeholder Interviews Competitive Analysis Road Map User Interviews

User Research

Solution Architecture Functional & Non-Functional Specifications Performance Criteria Performance Criteria Infrastructure Cost Analysis Heuristic Design Test Planning

Plan & Design

API Design Database Modeling Front-end Development Back-end Development Unit testing

Development Sprint

Manual Testing Client Feedback Stress Testing

Maintain

System Updates Code Maintenance Website Updates

The Hierographx team are impeccable communicators with extreme patience. They made the process of getting our new website created easy and painless! (Quite the opposite of what I braced myself for!)